The message needs to mention what is in it for the customer. One can customize and focus their advertising on their target market with Facebook and Twitter. Its more entertaining and gives your Event more class: 5. Social Network Advertising If you dont’t want to go with the standard Photo Booth try the new “ Mobile Photo Box“. It shows customers how they will look like in 30 years and thus the importance of fulfilling their retirement needs. Here one see’s a variation Schroders Financial products used. I’m a big fan of photo ideas that involve a company’s products. Different companies offer many different preconceived themes. Photo booths have been extremely hyped at conventions lately, yet remain a fantastic way to interact with potential clients. ![]() This was a good example of getting people to interact with an application of their own control technique product. At the SPS, a trade-fair for automatization technique in Nuremburg, an exhibiter set up a foosball table where a 2 person team played against a machine. Incorporate the product or brand name somehow into the game. The type of games chosen should emphasize fun in a way that nobody looks bad by participating. Small games loosen the atmosphere and appeal to the egos of the convention visitors. Not to mention the social media opportunities because guest love to shoot selfies. So you can generate leads quickly and have an entertainment factor on the stand. After the ice is broken, a consultant can take over. (on the Didacta for Adobe) He keeps one on one conversation with the guests and can answer their questions because he is controlled live by a puppeteer.Ī charaker as a doll or costume can be cheekier and more straight forward to the guests. Here’s an example of an artist on digitization. You can pick out a suitable Walkabout for your topic or adapt existing acts. Walkabout are artists or characters who do not play a fixed show and are mobile. Visitors should be encouraged to return and try again. Make the probability of getting a small prize 3 to 1. This brings the exhibiter a further high point.Įven small prizes like coffee, a snack or WLAN access are valued prizes at a convention. It’s important that the potential winners be required to return to the stand to participate in the drawing. ![]() ![]() Visitors know that the number of visitors at a professional trade-fair or convention is limited and the time frame for the raffle is short. Ideally, they have to inform themselves about your product to correctly answer it. Visitors fill out a card and answer a multiple choice question. Giving away a Samsung Galaxy only makes sense if you are selling Samsung products. Because of that, here is a list of 16 proven ways to get traffic to your display.īefore going into detail, a word about prizes and giveaways: Prizes should be chosen that have something to do with your own product. This only makes sense when an exhibiter can bring the maximum amount of potential clients to their stand or booth. 16 tested ways to bring more visitors to your trade-fair boothĪ trade-fair exhibition cost a lot of money.
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